Design Language: Rolex

Design Language: Rolex 



For this next assignment we have to make a working clock. The dial mechanism is being provided for us, and it is our job to make a clock around it. 

I love studying design, old and contemporary. Every movement, style or genre has key elements that make it instantly recognizable. This is the same with brands, each having motifs and stylistic elements that build the identity of the brand. I'm personally a sucker for Rolex watches and intend on studying its design closely to figure out what makes these watches so iconic, and so beloved. 

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